PodcastOne has added a new action sports and racing show to its programming. Jim Beaver’s Project Action will offer a behind-the-scenes look at the action sports world and will have interviews will top personalities from that field. Host Jim Beaver is a professional off-road racer and nationally syndicated radio host.
“In the past four years, we have changed the game in motorsports talk radio with the Down & Dirty Radio Show, and I plan on doing the same thing with my new podcast,” Beaver said.
“We’re excited to add another show to our lineup which covers auto, racing, and action sports,” PodcastOne President Kit Gray added. “This is a key market for many brands, and Project Action, along with Jim’s existing fan base, will open up more opportunities for these advertisers who are regularly seeking content like this on our network.”
PodcastOne casts a broad net with its audio content, recently announcing a deal to create an on-demand audio network with Forbes. The company also appointed a new CEO in June after debuting a premium membership model in March.