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Amazon still leads the global smart speaker market, but competitors’ shares are growing

Amazon currently leads the industry for smart speakers, but more international competition has started to chip away at its dominant market share. Market research company Strategy Analytics released its first-quarter report on the product category. The analysis found that 9.2 million units were shipped globally in the period. Continue Reading

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iHeartMedia Analytics launches, measuring and optimizing broadcast radio digitally

In a significant rollout of new advertiser products, iHeartMedia is today launching iHeartMedia Analytics, a digital attribution service for broadcast radio. The company is seeking to transform how advertisers plan, buy, and measure their campaigns in the largest array of commercial stations in the U.S. Brian Kaminsky, iHeart’s President of Revenue Operations and Insights, offers details to RAIN News. Continue Reading

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Netflix teams with Google for Lost in Space smart speaker audio drama

Netflix has launched an interactive audio drama on Google’s smart speakers to promote its reboot of Lost in Space. The audio experience, which was produced in collaboration between Google and Netflix, gives listeners a branching narrative with multiple-choice questions and answers that lets them aid key characters from the program. Continue Reading

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Rumor Fact(ory): Spotify may be working on a voice-controlled speaker for cars

Spotify recently made waves in the financial sector with its unique direct listing, but the company’s next move is expected to be firmly back in the tech space. Spotify is hosting an event on April 24 to share its latest development. According to the early reports and speculation, that development may be a piece of dedicated hardware for streaming Spotify via voice control in a car. Continue Reading