RAIN Notes: Thursday, March 7
— The Long, Lucrative Tail (Amplitude Media Partners)
— Pipeline (Destin FM)
— Back Again (Sarah van Mosel)
— The Long, Lucrative Tail (Amplitude Media Partners)
— Pipeline (Destin FM)
— Back Again (Sarah van Mosel)
Audacy is announcing today that it has reached an agreement with SoundStack to carry Live365 internet radio stations on the Audacy platform. The partnership is the latest chapter in a sprawling story of Live365 as a champion of small webcasters. Click for details and history. Continue Reading
Audio analytics company Veritonic has partnered with RealEyes, an AI firm focused on evaluating human response, to create The Veritonic Audio Attention Report. This study leverages the RealEyes visual analysis AI, which uses a webcam-on survey process to capture and overlay realtime reactions to hearing ads. Continue Reading
Magellan AI’s accounting of podcast advertiser spending for January shows a small increase over December, with fewer month-over-month repeaters than the December report. Click for RAIN’s analysis and Magellan’s chart with top podcast genres receiving investment. Continue Reading
— Royal Disagreement (Music LIcensing Collective)
— It’s A Lot (Sounds Profitable)
— YouTube Has Entered (Sound Off)
Audio giant SiriusXM will terminate the employment of 160 staffers, about two to three percent of the company. The action is occurring 10 months after a March, 2023 cutback of about eight percent. The news was delivered, as it so often is, by internal memo. Click for more. Continue Reading
In the just-released Share of Ear report from Edison Research, streaming music claims 20% of U.S. consumer time spent listening (13+ years). It is a first-time milestone in the history of Edison’s quarterly report. AM/FM radio listening fell a bit. Click for details. Continue Reading
— Milestones You Should Know (OmniCast Media)
— Input (Podnews)
— Priorities (Borrell Research)
In a near-simultaneous news blast, podcast superstars Joe Rogan and Alex Cooper both negotiated new contracts with their distribution and advertising partner Spotify. Gone are the exclusive distribution aspects of both contracts. That means The Joe Rogan Experience and Call Her Daddy will be available for playback on any podcast app. Spotify is giving up an exclusivity play, switching to wide distribution and potentially bigger audience as it maintains its ad-rep roles. Continue Reading