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NPR and SiriusXM win Triton’s March U.S. Podcast Ranker

In the March edition of Triton Digital’s Top Podcasts ranker for the U.S., there is a lot of month-over-month stability, as always. In the top 10 shows, nine are the same as the previous month (with some shuffling of positions). MrBallen Podcast: Strange, Dark & Mysterious Stories (Wondery sales network) leaped upward eight slots to enter the elite cohort. Continue Reading

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Digital audio ad revenue reaches new high for 2023 (IAB annual report)

The IAB’s much awaited annual Internet Advertising Revenue Report was released this morning. It provides a detailed accounting of revenue trends in internet advertising, interesting for its deeply researched overviews of digital advertising, both audio and non-audio. There is growth everywhere. Click for details and graphs. Continue Reading

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Podcasts on Substack? $100M worth, and Substack is promoting the features

“Podcasts and video shows are surging on the platform,” Substack asserts in a promotional post which seeks to reset the common perception of the platform as a distributor of written articles. There is a business rationale behind the pitch, which positions Substack as an added revenue source — subscriptions — to podcasting’s traditional advertising model. Continue Reading

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Flight Studio, AI-intensive podcast media company, launched by serial entrepreneur from hit podcast

At the center of this story is Steve Bartlett, the British entrepreneur, investor, and media creator. Since 2014 Bartlett has founded, managed, and invested across fields of social media, health sciences, web software development, and space exploration. In December, 2020 Bartlett started The Diary Of A CEO, an audio/video podcast that claimed 35-million downloads per month. Today Bartlett announces Flight Studio, a global podcast media and tech company. Click for much more detail and quotes. Continue Reading