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Steve Goldstein: Navigating The Real Risks Of AI-Audio

Posted on by Steve Goldstein

by Steve Goldstein

In this latest guest column from podcast consultant and public speaker Steve Goldstein, Steve offers assessments of AI’s role in podcast production — including the host chair. The bottom line is to use AI cautiously, and Steve provides general guidelines. “As cliché as it might sound, don’t lose sight of what makes podcasts truly resonant and meaningful: their authenticity.” This is an important read. Continue Reading →

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Audacy Sports launches today, solving a “clunky” problem and better serving advertisers

Posted on by Brad Hill

Audio giant Audacy is announcing Audacy Sports, carving out a new umbrella brand which consolidates and represents the company’s considerable sports offerings. It launches today, coinciding with the start of the NFL Draft. The new configuration is built for advertisers, better showcasing Audacy’s range of ad opportunities. Click for more details. Continue Reading →

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Spotify exits the IAB; podcasting particularly affected; a signal of extraordinay self-sufficiency

Posted on by Brad Hill

In what is seemingly a statement of global self-sufficiency, Spotify is no longer represented on the IAB’s list of compliant podcast companies. The movement feels momentous in its abruptness, absence of presage, widespread reaction, and inherent implication. Click for details. Continue Reading →

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James Cridland’s International Radio Trends: Networking but sounding local; and could the BBC go commercial?

Posted on by James Cridland

by James Cridland

In his latest guest column: Bauer’s brand bundling. Then there is this piece of wistful idealism: “As the BBC gets ready to put advertising in its podcasts (on third parties) in the UK, you might think that if only BBC Radio took commercials, we’d not have to bother with the TV licence fee and everything would be good.” And than a deeper dive into that concept. A great, informative read. Continue Reading →

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Sports fans are avid audio users … and big spenders. Advertisers take note. (SiriusXM)

Posted on by Brad Hill

SiriusXM has released a preview of The Sports Audio Report, produced in collaboration with GroupM and Edison Research. Its purpose is to measure the scale of sports listening, how it correlates with overall listening, and how that listening cohort behaves as consumers. For a preview, there is a surprising amount of information. Audio shines in this report, obviously … especially podcasting. Continue Reading →

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NPR and SiriusXM win Triton’s March U.S. Podcast Ranker

Posted on by Brad Hill

In the March edition of Triton Digital’s Top Podcasts ranker for the U.S., there is a lot of month-over-month stability, as always. In the top 10 shows, nine are the same as the previous month (with some shuffling of positions). MrBallen Podcast: Strange, Dark & Mysterious Stories (Wondery sales network) leaped upward eight slots to enter the elite cohort. Continue Reading →